Prioritizing Senior Health and Safety: Why Response Times Matter More Than Ever
Becklar Personal Health and Safety allows seniors to feel secure, supported, and cared for, especially in moments of crisis.
For dealers serving the senior safety and connected health market, recurring monthly revenue (RMR) is driven by one thing above all else: ongoing value. As expectations evolve, basic push-button PERS devices are no longer enough to command premium pricing or long-term loyalty. Today, customers, caregivers, and referral partners expect proactive protection—and fall detection is at the center of that shift.
Fall detection doesn’t just protect seniors. When positioned correctly, it helps dealers differentiate their offering, increase RMR, reduce churn, and expand into higher-value care-driven use cases. Devices like Belle X2 and Belle W make that possible.
Why Fall Detection Is a Revenue Opportunity, Not Just a Feature
Falls remain one of the leading causes of serious injury and hospitalization among seniors. But from a dealer perspective, the most critical issue isn’t the fall itself—it’s what happens afterward.
If a senior is unable to press a button due to injury, unconsciousness, or confusion, a standard PERS device provides no protection. Automatic fall detection fills that gap. It transforms an emergency system from reactive to proactive, which significantly increases its perceived and real-world value.
That shift matters for your business:
- Caregivers and family members are more willing to pay for premium service
- Accounts are stickier, reducing attrition
- Referral partners (home care agencies, senior housing, clinicians) gain confidence in your solution
Fall detection isn’t just about safety—it’s about creating a service that customers won’t want to downgrade or cancel.
A Key Differentiator: Becklar Owns and Manages the Fall Detection Algorithm
One of the biggest differentiators for Becklar—and for dealers offering Belle X and Belle W—is that we developed the fall detection algorithm ourselves.
Becklar owns and manages:
- The fall detection algorithm
- The devices
- The monitoring ecosystem
That vertical ownership matters.
Why Becklar’s Ownership of the Fall Detection Algorithm Matters for Dealers
Because we develop and manage our fall detection algorithm in-house, dealers benefit from a platform that continuously improves — no hardware swaps or re-selling required.
Rapid Enhancements
Quick refinements and updates deployed without waiting on third-party timelines.
Detection Accuracy
Continuously improving detection precision based on real-world data and testing.
Real-World Adaptation
Algorithm adapts to emerging usage patterns and evolving senior care needs.
No Development Delays
Algorithm evolves on Becklar’s timeline — no long waits on third-party vendors.
Our fall detection is not static. It is constantly being improved and optimized, which means your customers benefit from better performance over time—without you needing to replace hardware or resell a new product.
For dealers, this translates into future-proof RMR. You’re selling a platform that evolves, rather than a device that becomes outdated.
View Our Most Recent Webinar:
PERS Reimagined – Becklar Personal Health and Safety 2.0
November 21st, 2024 – 11:00 am MT/1:00 ET
Belle X2: A Premium mPERS That Supports Higher RMR
Belle X2 is sleek, small, and discreet, while leveraging a powerful combination of location services including GPS, WiFi, cellular triangulation, and proprietary homing technology, enabling operators to dispatch help more quickly.
Key Capabilities:
- AI-assisted fall detection with proprietary algorithm
- Up to 45 days battery life — longest available
- eSIM swap for seamless activation and network management
- Shower-safe with IP67 water-resistance rating
- Integrated lanyard loop and single-piece belt clip
Belle W: A Wearable That Expands Your Addressable Market
Not every customer wants a pendant or belt-worn device. Belle W gives dealers a wrist-worn alternative with built-in fall detection, helping you close accounts that might otherwise be lost.
Belle W Offers:
- Automatic fall detection
- GPS or WiFi-based location with cellular triangulation
- Lightweight, watch-like form factor
- Approximately 7 days of battery life
- Weighs just 1.2 oz — discreet and comfortable
Because it looks and feels less like a medical device, Belle W appeals to:
- Active seniors
- Customers resistant to traditional PERS
- Customers with Pacemakers
- Family members seeking discreet protection
For dealers, Belle W increases conversion rates and opens the door to new RMR streams from customers who may have previously declined PERS altogether.
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Positioning Fall Detection to Maximize RMR
To fully capture the revenue opportunity, fall detection should be positioned as an essential, always-on safety layer, not an optional add-on.
Effective dealer messaging includes:
- “Protection even when the button can’t be pressed”
- Real-life scenarios that highlight unconsciousness or immobility
- Peace of mind for Caregivers and family members
- Support for independent living and aging in place
When bundled with our Caregiver app, location insights, and proactive alerts, fall detection becomes part of a complete service ecosystem, making it easier to justify higher monthly fees.
Fall Detection Is No Longer Optional—It’s Expected
In today’s senior safety market, fall detection is quickly becoming a baseline expectation. Dealers who fail to offer it risk losing relevance, margin, and accounts. Dealers who embrace it—especially with devices like Belle X and Belle W—gain a powerful tool for differentiation, RMR growth, and long-term customer value.
With Becklar’s continuously evolving, internally developed fall detection algorithm and fully integrated monitoring platform, you’re not just selling a device—you’re selling a future-ready service.
That’s how you protect seniors, support caregivers, and build stronger, more predictable recurring revenue.
To learn more about the full Becklar ecosystem, click here.
Ready to take the next step? Contact our team at sales.phs@becklar.com.
